{"id":1621,"date":"2018-03-16T07:01:27","date_gmt":"2018-03-16T06:01:27","guid":{"rendered":"http:\/\/leyaouanc.fr\/wordpress\/?p=1621"},"modified":"2018-03-16T07:02:02","modified_gmt":"2018-03-16T06:02:02","slug":"a-perfume-of-influences","status":"publish","type":"post","link":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/2018\/03\/16\/a-perfume-of-influences\/","title":{"rendered":"A PERFUME OF INFLUENCES"},"content":{"rendered":"<p style=\"text-align: justify;\">Three influencers pick by Bulgari Parfums to help launch its new Omnia Pink Sapphire eau de toilette the pinkest and poppiest scent the brand has ever put out. Described as a sparkling burst of citrus.<\/p>\n<p style=\"text-align: justify;\">\u201cBella Hadid and Amanda Steele are probably not the first people who come to mind when one thinks of Bulgari.<\/p>\n<p style=\"text-align: justify;\">Created by master perfumer Alberto Morillas, the scent hits counters on Thursday and will see a widened Macy\u2019s distribution as a way to better reach the brand\u2019s target customer. Following in the footsteps of Marc Jacobs, Dior, Herm\u00e8s, Ferragamo and Coach, the brand is the latest luxury fragrance house to prioritize the social media set, adopting a largely digital first marketing strategy to attract the new generation of beauty consumers.<\/p>\n<p style=\"text-align: justify;\">Twilly d\u2019Herm\u00e8s, Ferragamo\u2019s Amo Ferragamo and Coach Floral, fronted by Chlo\u00eb Grace Moretz, as a few recent examples of fragrances designed to lure this younger customer. It\u2019s hard enough to sustain relevancy in an ever-evolving global fragrance market for a decade.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Three influencers pick by Bulgari Parfums to help launch its new Omnia Pink Sapphire eau de toilette the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1622,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,24,23],"tags":[],"_links":{"self":[{"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/1621"}],"collection":[{"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/comments?post=1621"}],"version-history":[{"count":1,"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/1621\/revisions"}],"predecessor-version":[{"id":1623,"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/posts\/1621\/revisions\/1623"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/media\/1622"}],"wp:attachment":[{"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/media?parent=1621"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/categories?post=1621"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leyaouanc.fr\/wordpress\/index.php\/wp-json\/wp\/v2\/tags?post=1621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}